Restrict social media for under-16s
Pitched as protecting children online by keeping under-16s off social media — extending the school phone ban into a wider push against youth online harm.
The Policy: National Social Media Age Restriction — September 2023 →
What it does:
- The proposal: National MP Catherine Wedd has a member's bill, the Social Media (Age-Restricted Users) Bill (announced 6 May 2025), to bar under-16s from social media and put the onus on platforms to verify age. Prime Minister Christopher Luxon added exploring under-16 restrictions to the Government work programme, led by Education Minister Erica Stanford (RNZ).
- The push behind it: the advocacy group B416 — led by businesswomen Anna Mowbray and Cecilia Robinson, with chief executive Nicole Green — has campaigned hard for a ban, modelled on Australia, which legislated a world-first under-16 ban in late 2024 (NZ Herald, The Spinoff).
- The evidence cited: campaigners point to Meta whistleblowers — Frances Haugen, Arturo Bejar and sextortion researcher Paul Raffile — and films like The Social Dilemma, arguing platforms knowingly expose children to harm (CNN, RNZ).
The result (in progress):
This is a live, unresolved debate — not yet law. A member's bill exists and the Government is investigating, but no ban has passed, and the design questions are hard: age verification, privacy, and whether a ban or safer platform design is the right fix. Meta and TikTok have urged MPs to avoid a "blunt" ban (The Spinoff). Verdict: strong momentum and high-profile backing, but still at the proposal/investigation stage — one to watch closely before the 2026 election.
This overview is summarised by AI from public sources. It may contain errors and is a guide, not the definitive record — we welcome corrections.
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Key milestones
Bill would set up a social media regulator; coalition support uncertain
Education Minister Erica Stanford set out more detail of the Government's plan to keep under-16s off social media, saying the bill would lift the minimum age for an account from 13 to 16 and set up a new social media "regulator", a recommendation from Parliament's select committee inquiry. Stanford said she could not be sure it would pass. Coalition partner ACT is firmly opposed and NZ First has backed the intent but resisted progressing it, so National may need Labour's votes; Stanford said she had not yet given Labour a copy of the bill but planned to brief the party. Supporters point to youth mental-health harms linked to social media, while critics warn a ban is hard to enforce and could push young people onto less safe parts of the internet.
Member bill to ban under-16s from social media
National MP Catherine Wedd introduced the Social Media (Age-Restricted Users) Bill to bar under-16s from social platforms, with age checks on providers.
Government to investigate under-16 restrictions
PM Luxon added exploring an under-16 ban to the work agenda, led by Education Minister Erica Stanford.
B416: a high-profile campaign for a ban
Businesswomen Anna Mowbray and Cecilia Robinson, with CEO Nicole Green, led a prominent campaign for an under-16 ban.
Australia legislates a world-first under-16 ban
Australia passed an under-16 social media ban, the model NZ campaigners cite.
Meta and TikTok push back on a blunt ban
The platforms urged MPs to favour safety-by-design over an outright age ban.
Meta whistleblowers detail harm to teens
Former insiders alleged Meta knew Instagram harmed some young users, with bullying and sextortion risks highlighted.
Sources
- NZ Herald — B416 advocacy to PM Luxon (OIA) ↗
- Wikipedia — Social Media (Age-Restricted Users) Bill ↗
- NZ Herald (Listener) — B416 group backing a ban ↗
- The Spinoff — what NZ can learn from Australia's ban ↗
- The Spinoff — Meta and TikTok urge MPs to avoid a blunt ban ↗
- RNZ — social media ban to be investigated (Luxon) ↗
- RNZ The Detail — the women behind the campaign ↗
- CNN — Meta ignored warnings about Instagram harm ↗
- RNZ — Arturo Bejar, Meta whistleblower ↗
- RNZ — Paul Raffile, sextortion expert and Meta whistleblower ↗
- RNZ — Facebook whistleblower on new lawsuits ↗
- The Social Dilemma (documentary) ↗
- Anna Mowbray (B416) — LinkedIn: Gen Z cognitive abilities ↗
- Anna Mowbray (B416) — LinkedIn: death by bullying, enabled ↗
- Social media ban: National unsure if Act, NZ First will support bill (NZ Herald) ↗
